UK MPs Seek Sunbed Ad Ban, Cancer Warnings and Graphic Images in Salons

Members of Parliament from a cross-party group want a ban on sunbed advertising and warnings about skin cancer risks posted in shops.

They also called for cigarette-style graphic images in sunbed shops and tanning salons to discourage use.

The All Party Parliamentary Group on beauty released a report finding that most skin cancer cases are preventable. It stated that sunbed use before age 35 raises the risk of melanoma, the most dangerous form, by 60 percent.

The Sunbed Association said the industry faces strict regulation already and opposes grouping sunbeds with tobacco products.

Cancer Research UK reports seven daily deaths from melanoma in the UK. It ranks as the fifth most common cancer there.

The government plans stricter sunbed rules in England through its recent cancer action plan, including mandatory ID checks to bar under-18s.

This year-long report, however, demands more government action, beginning with education. It found many adults misunderstand UV exposure risks and proper sun cream use.

Proposals include long-term public health campaigns for adults, plus information via apps, public transport, digital billboards and GP visits.

The report noted poor understanding of sun effects on different skin tones and stressed inclusive messaging.

Sun safety teaching is mandatory only in English primary schools, with none required in secondary schools. Schools lack rules for shaded areas on sunny days.

Education could reach hairdressers, barbers and beauty therapists to identify suspicious moles and urge medical checks.

The report highlighted social media misinformation, such as claims that sun cream holds toxic chemicals and natural options work as well. BBC research this year uncovered hundreds of TikTok, Instagram and Facebook ads promoting sunbeds for energy boosts, skin conditions and mental health.

The group suggested using the Online Safety Act to curb such content online and partnering with platforms to push trusted, accurate sun safety information.

It also recommended removing VAT from children's sun cream and high-SPF adult products. Sun creams count as cosmetics now, not health essentials, and lower costs would help some families.